Harvard Business: An Open Letter to 20th Century Business

By Umair Haque

Dear 20th Century Business,

You blew it. Instead of doing stuff that mattered, you ended up doing stuff like this:

"The Jonas Brothers sat backstage recently at the El Rey Theater here, politely answering questions from a small cluster of reporters about their new CD....

...The band's outside efforts include a line of branded energy drinks and starring roles in "Walter the Farting Dog," a movie for 20th Century Fox based on the best-selling children's book."

That's an amazing sentence. Everything that's wrong with 20th century business (and 20th century economics) is perfectly encapsulated in it. (more)